Jade Alberts, founder of Peer Guidance, joins (JP) Jeffery Potvin to talk about his entrepreneurial and investor journey. He shared how he grew a hotdog brand in Canada and his successful exit thereafter. He also touched on relevant topics such as branding, sales, and finance. Jade also sounds off on the critical role a community, network, and mentor plays in one’s entrepreneurial journey. He also talked about his investment process, and how Peer Guidance helps startups.